Privacy Policy

1. Information We Collect

We may collect personal information that you provide directly,
information generated through your use of our website, and
information supplied by service providers involved in your
order.

1.1 Information You Provide

• Identity and contact information:
  your name, email address, phone number, and other contact
  details you choose to provide.
• Delivery and billing information:
  your delivery address, billing address where applicable,
  area, city, postal information, and delivery instructions.
• Order information:
  products selected or purchased, product variants, sizes,
  quantities, order numbers, order dates, and relevant order
  history.
• Account information:
  account details and preferences if you register for an
  account on our website.
• Customer communications:
  messages, enquiries, feedback, complaints, and information
  you provide through our contact forms or support channels.
• Optional information:
  any other information you voluntarily submit when
  participating in a promotion, survey, or other activity.

1.2 Technical and Usage Information

When you browse our website, we or the tools used on our
website may collect certain technical information, such as:

• IP address and general connection information.
• Browser type, operating system, and device information.
• Pages viewed, links clicked, and approximate visit duration.
• Website referral source and basic interaction information.
• Security logs and information used to diagnose technical issues.
• Cookie identifiers and similar information, where enabled.

1.3 Information We Do Not Ask You to Send

Please do not send account passwords, complete payment-card
details, or sensitive personal information through ordinary
contact forms, email, or social media messages. Use only the
secure payment methods provided at checkout.

2. How We Collect Information

Information may be collected through several methods:

• Directly from you: when you place an order,
  register an account, fill out a form, contact support, or
  otherwise communicate with us.
• Automatically: through essential website
  functions, server logs, cookies, and similar technologies
  where these are used.
• Through service providers: where payment
  processors, delivery providers, hosting providers, or
  website tools supply information needed to complete a
  transaction or maintain our services.
• From public or lawful sources: where
  necessary and permitted for security, fraud prevention,
  or legitimate business purposes.

The information collected depends on the features you use
and the services that are active on our website.

3. How We Use Your Information

Subject to applicable law, we may use information for purposes such as:

• Creating, confirming, processing, and fulfilling orders.
• Arranging delivery and providing order status updates.
• Handling cancellations, returns, exchanges, and refunds.
• Responding to customer questions and support requests.
• Managing customer accounts and preferences, where available.
• Maintaining transaction, accounting, and business records.
• Operating, maintaining, and improving website functionality.
• Monitoring website performance and resolving technical issues.
• Protecting the website, customers, and business from fraud or misuse.
• Enforcing applicable store terms and resolving disputes.
• Complying with legal obligations and lawful requests.
• Sending promotional communications where permitted
  and, where required, with your consent.

We aim to use personal information only for relevant purposes
and not in ways that are incompatible with the reason it was
collected, subject to applicable legal requirements.

4. Orders, Accounts, and Shopping Services

When you purchase fashion products from Sharif Fashion, we
use the information necessary to manage your purchase and
provide related services.

This may include:

• Checking and confirming your order details.
• Communicating about stock, product availability, or order changes.
• Providing delivery information to the relevant courier.
• Contacting you if clarification is needed to fulfil an order.
• Processing eligible cancellations, returns, exchanges, or refunds.
• Maintaining order records for customer support and accounting.

If our website provides customer accounts, we may use account
information to enable login, display order history, and support
account-related functions.

Please ensure your contact and delivery information is accurate
when ordering. We may be unable to deliver an order or contact
you about an issue if the information supplied is incomplete
or incorrect.

5. Payments and Payment Information

Payment methods available on our website may vary. Depending
on the method selected, payment processing may be handled by
a third-party payment provider, financial institution, or
another relevant service.

These providers may collect and process payment information
under their own privacy notices and terms. We may receive
limited transaction information, such as payment status,
transaction reference, or confirmation needed to manage
your order.

We do not intend to store complete payment-card details on
our website. The precise information handled depends on the
payment method and provider used.

Where cash on delivery or another offline payment option is
available, we may process the relevant order and delivery
information needed to complete the transaction.

For payment-related questions, please contact us through
our official contact channels. Do not send card security
codes, passwords, or one-time verification codes to us.

6. Cookies and Similar Technologies

Cookies are small files stored by your browser. Our website,
WordPress installation, WooCommerce setup, or active plugins
may use cookies or similar technologies where enabled.

6.1 Why Cookies May Be Used

• Essential functions: to support shopping
  cart operations, checkout, security, and other core features.
• Preferences: to remember certain settings
  or improve your browsing experience.
• Analytics: to understand website usage
  and performance, if an analytics service is enabled.
• Advertising: to measure or personalize
  advertising, if relevant tools are enabled and permitted.

6.2 Managing Cookies

You can manage cookies through your browser settings. If
available, you may also use the cookie preference controls
provided on our website. Blocking certain cookies may
affect shopping cart, account, or checkout functionality.

Where consent is legally required for non-essential cookies
or tracking technologies, we will seek and manage that
consent as required by applicable law.

7. When We Share Personal Information

We do not sell personal information as part of our ordinary
business practices. We may share limited information with
other parties when reasonably necessary for the purposes
described in this policy.

• Courier and delivery companies:
  to deliver orders and coordinate delivery-related issues.
• Payment providers: to process payments,
  verify transaction status, or administer refunds.
• Hosting and technical providers:
  to host, secure, maintain, and support the website.
• Website plugins and service providers:
  to support forms, customer accounts, order management,
  email delivery, or other enabled features.
• Analytics and marketing providers:
  if such services are used and information sharing is
  permitted by applicable requirements.
• Professional advisers: where reasonably
  necessary for accounting, legal, or business advice.
• Authorities and legal parties: where
  disclosure is required by law or is otherwise lawfully
  necessary to protect rights, safety, or property.

We aim to share only information reasonably necessary for
the relevant purpose. Third parties may process information
under contractual obligations or their own applicable terms.

8. WordPress, WooCommerce, and Third-Party Services

Our website may use WordPress, WooCommerce, or other software,
plugins, themes, and third-party services to provide online
shopping and website features. The specific tools used may
change over time.

Depending on the tools enabled, data may be processed for
website hosting, order management, form submissions, spam
prevention, security, analytics, email delivery, payment
processing, or other functionality.

Each service may have its own privacy policy and data-handling
practices. We encourage you to review the relevant policies
for services that process your information.

This section should be updated if we introduce a new service
that materially changes the information collected or how it
is shared.

9. Promotional Messages and Marketing Choices

If we offer promotional emails, SMS messages, or other
marketing communications, we will handle them in accordance
with applicable law and consent requirements.

Depending on the communication method, you may opt out by
following the unsubscribe instructions in the message or
contacting us through our official channels.

Opting out of marketing will not necessarily stop essential
service communications, such as order confirmations,
delivery notifications, security messages, or responses
to enquiries you have made.

We will not claim to send newsletters, targeted advertisements,
or promotional messages unless those services are actually
used by Sharif Fashion.

10. Data Security and Incident Response

We take reasonable technical and organizational measures
intended to protect personal information from unauthorized
access, accidental loss, misuse, alteration, or disclosure.

Depending on our systems, security measures may include:

• Limiting access to information to authorized personnel.
• Using appropriate website and account security settings.
• Maintaining software and plugins where reasonably practicable.
• Using secure connections where supported.
• Monitoring and addressing suspected misuse or security problems.

No internet transmission, website, or electronic storage
system can be guaranteed to be completely secure. If a
security incident affects personal information, we will
take appropriate steps in accordance with applicable law.

You can help protect your information by keeping account
credentials confidential and contacting us if you suspect
unauthorized use of your account.

11. Data Retention

We keep personal information only for as long as reasonably
necessary for the purposes for which it was collected,
subject to applicable legal obligations.

Retention may depend on factors such as:

• Whether an order or customer service issue remains unresolved.
• Accounting, tax, and recordkeeping requirements.
• Warranty, return, refund, or dispute-related needs.
• Security, fraud prevention, and legal requirements.
• Whether information is still needed to provide a requested service.

When information is no longer required, we will take
reasonable steps to delete it, anonymize it, or otherwise
handle it appropriately, subject to legal retention
requirements and legitimate business needs.

12. Your Privacy Choices and Rights

Depending on applicable law and the circumstances of your
request, you may be entitled to exercise certain rights
regarding personal information.

• Access: ask whether we hold personal
  information about you and request access where available.
• Correction: request correction of
  inaccurate or incomplete information.
• Deletion: request deletion of information
  where applicable and legally permitted.
• Consent withdrawal: withdraw consent
  where processing is based on consent.
• Marketing opt-out: ask us to stop sending
  promotional communications.
• Complaints: raise concerns about how
  your information is collected or used.

To help us respond, provide enough information to identify
the relevant account or order. We may need to verify your
identity before acting on a request.

Some requests may be limited where we are legally required
to retain information or have another lawful reason to
continue processing it. We will handle requests in
accordance with applicable law.

13. International Data Transfers

Some service providers may store or process information
outside Bangladesh or in a country different from the one
where you are located. This may depend on our hosting,
payment, email, security, or other service providers.

Where personal information is transferred internationally,
we will take steps required by applicable law to handle
the information appropriately and protect it as required.

The actual locations and safeguards depend on the services
used by Sharif Fashion.

14. Children’s Privacy

Sharif Fashion may offer clothing and fashion products for
children. Our online store is intended for customers who
can lawfully make purchases, including parents and guardians
purchasing products for children.

We do not knowingly seek unnecessary personal information
directly from children. Information needed to fulfil an
order for a child should be provided by a parent, guardian,
or another person legally able to make the purchase.

If you believe a child has submitted personal information
inappropriately, please contact us. We will review the
request and take appropriate action where required by law.

15. External Websites and Social Media

Our website may contain links to external websites,
marketplaces, social media pages, payment services, or
delivery-provider websites.

Once you leave our website or interact directly with an
external service, that service’s own terms and privacy
policy may apply. We do not control the privacy practices
of websites we do not operate.

Please review the relevant privacy information before
submitting personal details to an external service.

16. Automated Technologies and Personalization

Depending on the features enabled on our website, automated
tools may be used for technical diagnostics, spam filtering,
security monitoring, product recommendations, or website
performance analysis.

We will update this policy if we introduce automated
processing that materially changes how personal information
is used or that is subject to additional legal requirements.
We do not claim to use profiling or automated decision-making
unless such features are actually implemented.

17. Changes to This Privacy Policy

We may revise this Privacy Policy to reflect changes in
our business, website features, service providers, or
applicable legal requirements.

When changes are made, we will publish the updated policy
on this page and revise the “Last Updated” date. Where
required, we will provide additional notice or seek consent.

We encourage you to review this page periodically to
understand our current privacy practices.